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Dyson launches the Dyson Supersonicâ„¢ hairdryer

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While enjoying a delicious breakfast, the Dyson engineer explained all beauty editors about the amazing new hair dryer. After breakfast hair stylists Berni Ottjes and Toni Kalin suprised the editors with a personal styling session.

Hair dryers can be bulky and difficult to manoeuvre, can blast air at high temperatures, which can cause extreme heat damage, all with the risk of hair being sucked into and trapped in the filter. Dyson engineers set out to rethink the hair dryer. The Dyson Supersonic™ hair dryer uses a fast but focused airflow, is engineered for balance in the hand, is quieter than others and intelligently controls the temperature to help protect hair from extreme heat damage.