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Dyson launches the Dyson Supersonic™ hairdryer

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DYSON

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On November 1st in Amsterdam, Dyson launched its latests hair styling tool, the The Airwrap™ styler, a completely new way to style hair with no extreme heat.

The Airwrap creates styles for different hair types. With barrels to curl or wave hair, and brushes to smooth or volumize, the Dyson Airwrap™ styler uses the Coanda effect - to style without extreme heat. Unlike other hair styling products, the Airwrap does not rely on heat alone to change the bonds within the hair structure, and reset them in the new style. Using air helps to get volume into the curl, and avoid extreme temperatures. Explore the science behind heat damage.

“Harnessing the power of Dyson’s digital motor, we have engineered a truly unique styling tool, preventing extreme heat damage when styling. I’m immensely proud of what our engineers have achieved.” - James Dyson

Please click here for more information about the Dyson Airwrap styler.