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#ImPerfect

Celebrating the perfect you

Who's perfect? In fact, it is those little imperfections that render an individual memorable, standing out from the crowd. This is the simple message behind Esprit's Fall/Winter 2015 #ImPerfect campaign, and the brand's core philosophy. Let's celebrate and embrace who we are, rather than striving to be like everyone else. #ImPerfect is a message that aims to empower the individual to love all those little imperfections and different ways of being, qualities which render each of us perfect in our own right. It is an invitation to experiment with fashion. With its simplicity and double meaning, the campaign allows viewers to make up their own minds concerning what #ImPerfect means to them.

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Articles

AMSTERDAM, April 28th 2017 | ESPRIT Esprit x OC Amsterdam

Amsterdam, say hello to Esprit by opening ceremony. Starting with a collection inspired by Esprit's 80's and 90's funhouse prints and sherbet stripes. The collection is an icon in the making.

The Esprit x Opening Ceremony collection was available at Opening Ceremony stores, including the pop-up stores in New York, LA, Hong Kong and the only European pop-up store in Amsterdam. It was open for a week, until 6th of May at the Looiersgracht 60 in Amsterdam.

 

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MÃœNCHEN, March 2nd 2016 | ESPRIT International Fashion Dinner

The 3rd of March, Esprit organised a fashion dinner to give press the opportunity to meet Esprit's spokespersons Elena Lazcanotegui and Rafa Pastor. 

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AMSTERDAM, December 8th 2015 | ESPRIT SS16 Collection

Esprit combines a playful 70’s style with Parisian elegance in its Spring Summer collection 2016. The collection is inspired on the gracefulness of the bohemians: the artistic gypsy’s that formed an important subculture in the French capital.

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