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Founded in 1989, G-Star RAW remains driven by the philosophy of 'Just the Product'. With this dedication to quality and progress, the brand represents the forefront of the denim industry, producing pioneering styles and challenging industry standards, innovation and sustainability are at the core of the G-Star DNA and the brand is committed to lead by example and develop sustainable solutions for the future of fashion.


Amsterdam, October 17th 2019 | G-STAR RAW 3 decades of RAW

In honor of 30 years of G-Star RAW, the iconic Passage under the Rijksmuseum transformed into a steaming RAW RAVE on Thursday evening, 17th of October.

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Amsterdam, August 8th 2019 | G-STAR RAW Launch Citishield jeans

On Thursday the 8th of August G-Star RAW launched a new denim innovation exclusively for the metropolitan men: Citishield jeans.

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