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Hyperskin #jeansyoucanworkoutin

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Hyperskin is hyper elastic, hyper light and hyper natural.
Performance goes along with elasticity and lightness. This denim is two-way stretchable which ensures 100% elasticity and full return to its original shape. Despite the high performance of this new material, Replay managed it to create an ultra-light denim. A Hyperskin pants weighs only 200 grams! The exceptional elastic lightweight fabric is made from 100% natural fibers and guarantees natural ventilation.
 
Global campaign with supermodel Irina Shayk
The launch of Hyperskin is associated with a global campaign, created by 180 Amsterdam. Supermodel Irina Shayk shows at the campaign that you actually can workout in your denim. The amazing performance of Hyperskin is evident by Shayk's daily workout routine in her Hyperskin.

Hyperskin is available in two models for women: a super skinny five-pocket with an extremely snug fit and push-up effect and jeggings with yoga pants fit. The jeans come in four different washes: Raw Grey, Blue shade, Marble and Dark Black.

For this particular project, Replay joined forces with ISKO ™, the world leader in the production of denim fabric. With this revolutionary product Replay and ISKO ™ put themselves again as denim innovators on the map.

Hyperskin is now available in stores and online via www.replayjeans.com

#hyperskin #jeansyoucanworkoutin #replayjeans #replay