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REPLAY

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launches their new SS14 campaign shot by David Sims

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A sparse landscape. In the backdrop, a universe where there seem to be no limits, no boundary lines. Famous British fashion photographer David Sims sets the mood by portraying two young contemporary castaways after a storm. Colours capture all inflections of sea & sand tones, shapes play with soft light volumes, textures are warm and richly faded by sun and sult.

In contrast, a style somewhere between underground and street emerges, a perfect balance of metal & leather in a true biker spirit and tie-dye army look à la modern eco-lover hippie.

This is the theme of the Replay Spring Summer 2014 collection. Posing for David Sims are Norwegian fashion model Iselin Steiro, along with the Brit Alex Libby.

Replay.it